DFS introduces Ted Baker and La-Z-Boy to its exclusive brand partnerships
The Group's near-term science-based emissions reduction target is approved by the Science Based Targets initiative ('SBTi'). In addition the Group commits to setting long-term reduction targets with the SBTi to reach net zero by 2050.
Record NPS scores achieved, supported by various technology solutions to enhance the customer experience.
In 2022 we launched our new strategy to “lead furniture retailing in the digital age”.
The Group's Leadership Team developed our Inclusivity and Diversity strategy. The mission is to make DFS a place where “Everyone is Welcome” and whose ethnic make-up reflects the society in which we operate our business.
In 2020 we launched the first phase of our ESG strategy and commenced the rollout of The Sofa Delivery Company.
DFS Group achieved its highest market share (32%) and launched its new strategy for 2019 to “lead sofa retailing in the digital age”.
Tim Stacey succeeds Ian Filby as DFS Group CEO.
DFS becomes the first upholstered furniture retailer to be awarded the BSI KitemarkTM
DFS features in the Top 25 Best Big Companies to work for in The Sunday Times.
DFS acquires Sofology, the third largest retailer of sofas in the UK.
DFS launches brand partnership with Joules – designing, making and retailing upholstery products exclusively for the Joules brand.
DFS integrates "Swoosh", furniture visualisation technology, across all DFS stores.
DFS becomes an official partner of Team GB, supporting British athletes at the 2016 Rio Olympic Games
DFS is listed on the London Stock Exchange
DFS opens its 100th store in the UK
DFS launches its Modern Apprenticeship Programme offering young people training and employment opportunities in retail and manufacturing
DFS teams up with BBC Children in Need and launches the "Give Me Five" fundraising initiative offering customers a chance to win their whole order for free by entering a monthly prize draw
DFS enters the Republic of Ireland, opening two stores in Dublin and Cork
Exclusive brand partnerships are launched with Country Living, House Beautiful, French Connection and G-Plan
DFS is acquired by Advent International, a well-established global private equity firm
2004
DFS is acquired and taken private by a company owned and controlled by Lord Kirkham and his family
2003
DFS becomes the largest retailer in the UK upholstery market
1993–2004
DFS adds 46 stores to its portfolio, growing TV region by TV region, and continues to expand and diversify its sources of supply of upholstered furniture
DFS Furniture Company plc is floated on the London Stock Exchange with a market capitalisation of c. £270m, trading from 21 stores
Northern Upholstery acquires the assets of DFS Furniture Limited and DFS continues to expand its store footprint and acquire additional manufacturing facilities
Northern Upholstery acquires additional manufacturing facilities around Doncaster
The DFS business is founded by Graham Kirkham with a single store near Doncaster, UK, trading as Northern Upholstery
